Bursts on the exploding Software As A Service Industry

Just took a look at the searches for SaaS on Digg and Google. Very clearly both are increasing year to year…Digg Search

Google Search

In a market with many vendors offering similar services, what sets a SaaS company apart?

It could be great customer service! This is true for any business, though maybe SaaS companies, since managing one code-base are better poised to spend time in building long term relationships with their customers.

Netflix, just showed an awesome example of great customer service! It left the user feeling 100X better!

Read about the incident here.

A survey conducted by Springboard research has announced the results of its study on Asia-Pacific SaaS. It predicts SaaS ERP (Enterprise Resource Planning) in the Asia Pacific (excluding Japan) to rise from US$35 million in 2008 to US$193 million by 2012.

Read more about the Survey here.

A very interesting interview with Mike Seckler about growing, scaling and adding value in a SaaS business. He started Employease in 1996 and then later sold it to ADP. Read the entire interview here.

Your app could be the best in the world but if it cannot scale then you are going to be out of business. Check out these slides from the CTO of Rackspace about scaling web applications.