Author Archive

Pricing your SaaS app

Dabbling with how to price your SaaS app? The article below explains a good thought-out process on how you could come up with your pricing plans. A must read for SaaS entrepreneurs! One important takeaway is that do not be afraid to play around with your pricing as you build your company - but don’t [...]

Are You Really A SaaS Vendor?

A great article by Treb Ryan of Opsource. Print it and put it up on your tackboard.
Most software companies think on-demand applications are a replacement for traditional business software.
They couldn’t be more wrong.
Sure, these software-as-a-service (SaaS) applications are sold as a service and paid for per-transaction, but they are developed, sold and delivered in the [...]

Why are some companies slow to adopt SaaS?

I have seen various reasons. Some of them are:
1. Security - I cannot put my data on your servers.
2. Education/ Awareness - I don’t know what SaaS is. (this is changing very fast)
3. Can’t believe it - Can SaaS be so inexpensive? I am used to paying a lot for software.
4. Need personalized support - [...]

Whats your SaaS business pulse?

Take a daily count on…
1. Number of unique visitors
2. Number of free/trial signups
3. Number of new paid conversions
4. Number of upgrades to new plans
5. Number of downgrades to paying plans
6. Number of cancellations
7. Number and type of support tickets
Call this your business ‘pulse’…

SaaS is Social

Running a SaaS business gets us thinking too much about automating things, increasing visitors to our site or managing our conversion funnel etc. that we sometimes forget that people are actually purchasing our services. Let it be known that human beings are inherently social. They want to connect with people, services and the brands they [...]