Archive for September, 2008

Starting a SaaS business? Here are 10 things you will need to dive into.

1. Monthly Recurring Revenue (MRR) is your golden ticket. This is going to drive your business. Learn how to increase MRR and decrease churn (people who drop out month to month).
2. Analytics & Numbers
- Visitor/ Customer Analytics & Sales Funnel
- Number of Visitors to my site
- % of Free Signups
- % of Conversions
- % of [...]

Is SaaS mostly about the customer-vendor relationship?

I read an interesting comment by Chris Strahl on a SaaS post here which stated
A meta point about why SaaS companies are interesting–you can boil most things down to the fact that SaaS represents a better fundamental alignment between vendor and customer.
At its best, SaaS is about simplifying the vendor/customer relationship: Easy trial, easy purchase, [...]

SaaS - new software model, new challenges

Another interesting blog article on the the SaaS model, hosting, compensation, VC funding, cash flow, pricing and usability. Excellent read.
Sneak Preview:

it takes 70% to 100% more capital to fund a SaaS company
SaaS companies need an average of $35M in VC capital, versus $20M for a similar perpetual license company
Engineers must design in user customization
Hosting is [...]

Jeff Kaplan - The Maturation Process of SaaS Support

Jeff Kaplan Think IT Services, one of the prominent speaker on SaaS currently has written an interesting post on the maturation of SaaS Support. As people more their work online and use different types of services and apps, its going to more and more important for SaaS vendors to have a full-service support plan [...]

Simply SaaS